Nisha Purswani

Nisha Purswani

Nisha Purswani

An advanced analytics and consulting professional with over 10 years of experience in retail, CPG, and pharmaceuticals sectors, Nisha is responsible for managing large analytics accounts, particularly in the retail sector. She is an expert in marketing strategy, CRM, measuring promotion and campaign effectiveness, test and learn, forecasting, time series analysis, and driver analysis. When Nisha isn't helping clients solve business problems, she can be found reading books, or in the kitchen trying out new recipes. She also enjoys travelling, meeting people of different cultures, and exploring new places.

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